News Summary
Carolina Dream has announced the appointment of Tyler Murray as its new CEO, with founder Cody Callarman shifting focus to new wellness and hemp ventures. This change marks a significant new chapter for the Charleston-based wellness company, which has focused on THC-infused products for years. Murray, formerly COO, is expected to drive growth and innovation while Callarman continues to play a crucial role in developing new projects. This leadership shift occurs as consumer demand for hemp-derived wellness products rises in the evolving market.
Charleston, South Carolina – Carolina Dream has announced the appointment of Tyler Murray as its new CEO, with founder Cody Callarman shifting his focus towards new ventures within the wellness and hemp sectors. This leadership change marks a new chapter for the Charleston-based company, which has been producing THC-infused wellness products for nearly a decade.
Tyler Murray, who previously served as the chief operating officer, is well-acquainted with the company’s operations and goals. His transition into the CEO role is expected to lead Carolina Dream into an era of growth and innovation within the wellness industry. Meanwhile, Callarman, a retired U.S. Marine, will continue to play an important role in the company, albeit in a different capacity. He will concentrate on developing new projects aimed at expanding Carolina Dream’s product lines.
Carolina Dream has garnered attention for its range of wellness products, particularly its “micro-dosed” gummies that are designed to assist users with mental and physical pain management. These gummies reflect a growing trend among consumers seeking alternative solutions for relief in the face of traditional pharmaceutical options. In addition to the gummies, the company also produces a specialized lotion that has shown effectiveness in treating eczema, further broadening its appeal in the wellness market.
The company has established a robust customer base, with approximately 30% of its clientele located within Charleston itself. Carolina Dream’s reach extends far beyond the local area, as it ships products to 48 states across the country, signaling a wide acceptance and growing demand for their wellness offerings.
Founded by Callarman, Carolina Dream has come a long way since its inception nearly ten years ago. Under his leadership, the company has focused on creating quality products that harness the benefits of THC and hemp, aligning with the nationwide surge in interest in hemp-based wellness solutions. Callarman’s personal commitment stemmed from his desire to provide alternatives for those seeking relief from chronic pain and other health challenges.
The shift in leadership comes at a critical time for the company as the wellness market continues to evolve and expand. With a growing consumer base seeking products that promote health and well-being through natural ingredients, Murray’s experience and vision are anticipated to bolster Carolina Dream’s position in the industry.
As the market for THC-infused wellness products continues to grow, Carolina Dream appears poised to benefit from both its established product lines and the introduction of new innovations under Murray’s guidance. Callarman’s ongoing involvement in the company indicates a transitional phase that aims to honor the brand’s roots while embracing future opportunities.
The developments at Carolina Dream underscore the significance of strong leadership in the evolving landscape of wellness products derived from hemp, as companies strive to meet consumer demands and regulations in a rapidly changing environment.
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FLORENCE STAFF WRITER The FLORENCE STAFF WRITER represents the experienced team at HEREFlorence.com, your go-to source for actionable local news and information in Florence, Florence County, and beyond. Specializing in "news you can use," we cover essential topics like product reviews for personal and business needs, local business directories, politics, real estate trends, neighborhood insights, and state news affecting the area—with deep expertise drawn from years of dedicated reporting and strong community input, including local press releases and business updates. We deliver top reporting on high-value events such as the Florence Festival of Lights, Pee Dee Pride, and agricultural expos at the Florence Center. Our coverage extends to key organizations like the Florence Regional Chamber of Commerce and the Pee Dee Area Council of Governments, plus leading businesses in healthcare and retail that power the local economy such as McLeod Health and Pee Dee Electric Cooperative. As part of the broader HERE network, including HERECharleston.com, HEREColumbia.com, HEREGreenville.com, and HEREHiltonHead.com, we provide comprehensive, credible insights into South Carolina's dynamic landscape.
